Shaping the Future of Custom Rotational Molding

Revolv Manufacturing
Written by Vicki Damon

In the world of custom rotational molding, few companies exemplify long-term growth, innovation, and commitment to customer relationships like Revolv Manufacturing. Founded in Minnesota in 2006, Revolv has steadily expanded its operations over the years, growing from a single location in Brainerd to multiple facilities, including Hoyt Lakes and Maple Plain. Today, the company operates with 11 machines, a significant jump from its original four, allowing it to serve a diverse range of OEM customers with specialized polymer components.

Revolv has not only expanded in physical capacity but also in expertise and service offerings. The company has strategically built its reputation as a trusted provider in the rotational molding industry by prioritizing custom manufacturing over proprietary product lines. Owner/CEO Shawn Hunstad explains, “Many rotational molders have a proprietary line of products, but we have chosen to be exclusively in the custom rotational molding world, meaning we have multiple different OEM customers, and our focus is on developing specialized solutions for them.” This commitment has enabled Revolv to foster long-term partnerships in a variety of industries.

Unlike many rotational molders that mass-produce a specific line of products, Revolv has chosen a more customized approach. Each client has unique needs, and the company’s flexibility in meeting these demands has set it apart in a competitive market. In addition to rotational molding, Revolv also provides thermoforming, assembly, and warehousing services.

Its sister company, AxisNorth, further complements Revolv’s services by offering solutions in all other areas of plastic and rubber manufacturing through strategic partnerships. “On the AxisNorth side, we deal in all other types of manufacturing, whether it’s injection molding, die cutting, or extrusion,” Shawn explains. “We do this through partnerships, essentially acting as a broker to connect our customers with the right suppliers in the plastic and rubber industry.”

Cole Hunstad, Vice President, emphasizes the company’s commitment to being a true solutions provider: “The beauty of the synergies between the two companies is that we offer a one-stop shop to our customers,” he tells us. “We approach them with an unbiased solution and work closely with them and their engineers to develop the best possible product.” This approach has positioned Revolv and AxisNorth as a valuable partner for businesses looking for innovative plastic and rubber solutions.

One of the biggest factors that differentiates Revolv is its definition of value. While many companies equate value with the lowest cost, Revolv takes a broader perspective. “We strive to be our customers’ best-value supplier,” says Cole. “Value to us doesn’t mean the cheapest price; it’s about timeliness, responsiveness, quality, and delivery. These are the aspects that truly make a difference for our customers.” This focus on reliability and excellence has helped the company build strong relationships that have lasted for years.

As a privately held, family-owned company, Revolv fosters a strong sense of community among its employees and partners. This culture of connection and commitment is at the heart of everything it does. Cole highlights this aspect, explaining that, “We really push the relationship aspect of our business. Whether it’s our employees, our customers, or our suppliers, we see them as part of the family. That’s what makes us different, and it’s something we work hard to maintain.”

With 101 employees at Revolv and an additional seven at AxisNorth, the company understands that its workforce is its greatest asset. “Our team exemplifies the family-oriented culture we promote,” Cole adds. “It’s not just about doing business; it’s about forming lasting partnerships based on trust and shared success.”

Employees are encouraged to engage in leadership training and professional development programs, ensuring they grow along with the company. Revolv has also introduced mentorship initiatives where experienced employees pass their knowledge on to newer team members, creating a culture of continuous learning.

Shawn, who founded the company, is now preparing to transition leadership to the next generation, with Cole and Director of Operations Jordan Hunstad set to take over in the near future. “I started the company back in 1995, and now Cole and Jordan will slowly be taking it over,” Shawn says. “This transition ensures that our core values and customer-focused approach remain intact for years to come.” Passing on leadership within the family not only guarantees business continuity but also preserves the company culture that has driven Revolv’s success for decades.

Indeed, the legacy of Revolv extends beyond its founding. The company originated as a spinoff of Stern Rubber Company, which dates back to the 1960s. In 1995, AxisNorth was established to meet the needs of northern Minnesota businesses that lacked access to specialized plastic and rubber solutions. Over the years, the business has grown significantly, driven by a dedication to solving problems and building strong relationships. “AxisNorth Solutions was born out of a need to solve problems,” Cole explains. “We built our business on relationships, not just with our customers, but also with our suppliers. We believe that our suppliers are just as important as our customers because they are the lifeblood of our operations.”

Looking to the future, Revolv has ambitious plans. While there are no immediate expansion projects, the company foresees further growth in the next eight to 10 years. “We expect to triple in business within the next six to eight years,” Shawn reveals. “That’s our goal, and we’re confident in our ability to achieve it while maintaining the quality and efficiency our customers expect.” This level of growth will require continued investment in equipment, training, and facilities, ensuring that Revolv remains a leader in custom rotational molding.

Recognition within the industry has validated Revolv’s approach. In 2024, the company was ranked #21 in Plastics News for top rotational molders in North America; when looking solely at custom rotational molders, Revolv ranked in the top 15. “To be in the top 15 for custom rotational molding is something we’re very proud of,” Cole shares. “There are a lot of great companies on that list, and we’re honored to be among them.” This recognition is a testament to the company’s dedication to continuous improvement and staying ahead of industry trends.

The company has also made significant strides in cybersecurity and compliance. Recently, it was awarded a Supplier of the Year recognition from BAE Systems, a leader in government defense manufacturing. “We’ve been working closely with BAE, and meeting their criteria for Supplier of the Year was a big accomplishment for us,” says Shawn. “We are also in the final stages of CMMC compliance, which is essential for working with the Department of Defense.” This compliance ensures that Revolv is well-positioned to handle sensitive projects requiring high levels of security and precision.

In addition to its business growth, Revolv remains committed to fostering a positive work environment. The company has implemented programs to support employees with benefits, housing assistance, and career development. Jordan highlights this approach, saying, “We don’t just focus on customers; we also invest in our employees. We help them with benefits, financial planning, and housing assistance, ensuring they have a solid foundation for success.” This focus on employee well-being has contributed to high retention rates and a motivated workforce that is dedicated to the company’s mission.

As AxisNorth celebrates its 30th anniversary, the team plans to commemorate the milestone with a special event, including a dinner cruise for employees, customers, and suppliers. “We want to take the time to thank everyone who has been part of this journey,” Cole says. “It’s not just about looking back on our successes, but also about setting the stage for the future.” This event will serve as both a celebration and a reaffirmation of AxisNorth’s commitment to excellence and innovation.

From a small operation in Minnesota to a major player in the rotational molding industry, Revolv Manufacturing’s story is one of dedication, innovation, and a strong commitment to relationships. As the company moves into its next chapter, it remains focused on providing top-tier custom solutions while maintaining the values that have driven its success for three decades.

“We’re focused on continuous improvement, expanding our presence in the defense space, and above all, growing with our customers,” Cole concludes. “We believe that by staying true to our core values, we can achieve even greater success in the years to come.”

AUTHOR

More Articles